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  1. dillseed

    dillseed Active Member

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    Punctuation eBay and iPad starting a sentence

    Discussion in 'Word Mechanics' started by dillseed, May 4, 2014.

    If a trademark name is spelled with a lowercase letter and starts a sentence, do we change its spelling with a capital letter to start the sentence? No recasts, please.
    :)

    iPad sales have skyrocketed during the past several years.
    (Or: IPad sales have skyrocketed during the past several years.)

    eBay had some great offers last month!
    (Or: EBay had some great offers last month!)

    Thank you.
     
  2. minstrel

    minstrel Leader of the Insquirrelgency Staff Supporter Contributor

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    I'd say, start the sentence with the capital. Grammar rules override brand names!

    I'm willing to be talked out of this position, though. :p
     
  3. thirdwind

    thirdwind Contributing Member Contest Administrator Reviewer Contributor

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    Brand names are never changed. If it's spelled with a lowercase letter, use lowercase.
     
  4. dillseed

    dillseed Active Member

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    Thank you both.
     
  5. mammamaia

    mammamaia nit-picker-in-chief Contributor

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    i agree brand names shouldn't be changed... but if you start a sentence like that, brace yourself for having it reworded by the editor, so the name isn't the first word... there's no good reason not to...
     

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