None of us can deny the importance of imagery in writing. That is one of the major points which I look at when distinguishing "ok" writing from great writing. For example, I was amazed when Winston said his "soul writhed with boredom" in one of the Party meetings in 1984. No wonder Orwell is such a fantastic writer. However, there are cases in which trying to convey creative approaches to imageries can make them awkward, or even wrong. That can completely break the flow of the message you are trying to convey in your writing. I remember how once during Valentine, I blurred my paper in an attempt to make a Valentine card. I tried to make up for it by writing the phrase: "Blurring in love". I thought I was being very creative back then; however, I cannot emphasise how awkward this phrase sounds to me right now. There are cases in which we know the imagery is wrong, because the context makes it impossible or it simply does not make sense. For example, I once mistakingly said: "Silence materialized in the room." The idea of silence materializing is so hard to imagine, that it simply sounds awkward. It is easier to change the entire sentence than to stick to the imagery. With those cases we can think logically and look for ways to express our message differently. The trick is that writing is interpreted differently from reader to reader. So how do you identify whether the imagery you use can convey the proper message you are trying to convey, or whether it can make your writing awkward and the reader confused?