I'm curious to see answers here. What are the pros and cons of each? You guys have any evidence in sales that conclude which one you prefer? Is the KDP benefits like 70% royalties and kindle unlimited even bribe you to try smashwords? Also Amazon is the biggest market for kindle ebooks. Or does Smashwords have marketing values for newbies, by putting their books on other formats and websites around the world, including itunes, nook, barnes and noble, etc. Just a thought. What do you guys think?