The other day I was talking to a friend about the fantasy I'm writing and was a bit taken aback when he assumed that I'd be including "a big evil sorcerer" among other things. Now, as far as I'm aware there's not that much fantasy that goes with that style at all rigidly (the only series I can think of straight away that has an outright evil antagonist who's a sorcerer is Kingmaker Kingbreaker and that's nowhere near the stereotype). Now, I know that that sort of fantasy is out there, but I was a bit put out that that's what he thought it would be like without asking any questions. Now, this isn't so much my problem, it just made me think about the fact that as most people who read much fantasy will know, is that in general people won't give fantasy much of a chance and I can't follow why. The example above seems quite closely linked in that it doesn't look like they expect particularly original plots or ideas from fantasy. I've got a friend in Australia who'll devour literary fiction but won't come anywhere near fantasy (until I made a deal of me reading a book she suggested and vice versa) and my GCSE English teachers didn't think much of the genre either. Anyway, what does everyone think about it? Or have you got any friends, family etc. who could explain themselves?