This is probably the most irritating expression I can think of. What the heck other kind of gift is there?!!! One you have to pay for? Another abuse of the word "free" is when it something is advertised as being free when, in actuality, you have to buy something to get what is being advertised as "free." (as in http://www.freecreditreport.com) (BTW, it's www.annualcreditreport.com that's free) Still another abuse of the word "free" is 'buy one, get one free' News Flash: It's not free—you're getting both for half price. Ahhhhh... I feel a lot better having vented!