Anyone using one, and why? If not would you consider one? I think it's an important part in marketing and sticking in minds. If I use my real name no one English could pronounce it. Also I think some names are genre specific (like you can give a list of 50 established authors and I can tell you what genre they write in with pretty good accuracy even if I know nothing about them). And can a name be too creative? What if it's a name you never heard of, would that put you off from buying the book? Like if the person's last name were Keegan?