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  1. Malisky

    Malisky Malkatorean Contributor

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    What's it called?

    Discussion in 'Word Mechanics' started by Malisky, Mar 4, 2020.

    When you are presenting a product and you come up with a quirky sentence to sell it. Something like a log line but for products. Nike's is "Just do it".
     
    Malisky, Mar 4, 2020
    #1
  2. Wreybies

    Wreybies Thrice Retired Supporter Contributor

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    Slogan?
     
    Wreybies, Mar 4, 2020
    #2
    Friedrich Kugelschreiber and Malisky like this.
  3. Malisky

    Malisky Malkatorean Contributor

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    Thanks!
     
    Malisky, Mar 4, 2020
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  4. Earp

    Earp Contributor Contributor

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    If used in advertising, I've seen it called a 'tag line'.
     
    Earp, Mar 4, 2020
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  5. OurJud

    OurJud Contributor Contributor

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    False advertising?

    Misleading?

    Cynical? Moi?
     
    OurJud, Mar 4, 2020
    #5
    Dorafjol likes this.
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