How do you think a book review (or adjacent) channel would fare as an advertisement vector? I suspect the time, energy, and equipment required for consistent quality output in order to *maybe* gain a small following could be easily outmatched by money spent on something like Amazon ads. I haven't seriously researched it, but a startup price of 1-2k is my not-even-napkin guess, then combine that with part-time job hours. A handful of youtubers have successfully marketed their (sometimes even subpar) books this way. The Youtube platform tends to have a longer-form appeal compared to TikTok, Twitter, or Facebook. The latter three just aren't for me. It's harder than ever to carve out an audience slice on Youtube. Prime chance was probably 5-10 years ago. That said, exposure in general is harder than ever. Blogs may have worked once upon a time, and as a bonus would appeal more to readers than viewers, but I just don't think traffic is driven that way anymore. Wisdom, thoughts?