So one of my main characters loves to drink. He uses his drinking to hide from his own feelings, and has no shame about finding himself at a seedy pub at two in the morning. He's jovial, sarcastic, sometimes crass but does have a good heart. In the end he always chooses to do the right thing, even if it means sacrifice. ...but sometimes it is a fine line to write for him because I don't want him to come off as a heartless drunk, because the reader may not like him. I just want him to be charmingly cute, but stubborn and sarcastic. The drinking adds to his persona, but what do you guys think of a character that drinks a lot?