It seems that most people think they must behave in Facebook in a Facebook way. But why? What's the point? Wanna write and post long articles? Just put them there. They do or don't find readers. Wanna publish your poems? Do it! Poems need to travel. Wanna network? It's an easy tool for that. Wanna publish photographs, talk with other writers around the world, test your thinking, learn more... You can do that. You can avoid selfies and selfie persons. You can help someone who needs it. You can avoid virtue signalling and signallers. You can... My point is that you can use it in a different way than most people - if you feel like it. Or if you want to or need to or... Just go and be a writer in Facebook. Not market man, not snake oil seller, not someone seeking spotlight. Just... you, real honest you. Don't post your secrets. Don't make yourself too vulnerable. Just take care that what ever you post, it's real and really you. How does that sound?