1. Commandante Lemming

    Commandante Lemming Contributor Contributor

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    Name this business...

    Discussion in 'Setting Development' started by Commandante Lemming, May 22, 2014.

    So this is random, and not even part of the setting I'm writing yet - but I'm writing a near-future story set in 2035, and I'm trying to name the business that has replaced Starbucks as the America's leading coffee/tea chain.

    The primary product they serve is "Bubble Espresso" - they cornered the market on both Asian Bubble Tea and iced coffee by being the only chain that put the tapioca bubbles in coffee. Eventually they became a major competitor for Starbucks and more popular among young hipsters. People will hang out there a lot - and my journalist protagonist is going to get a drink there every morning -"Two-Shot Iced Sugar-Free Hazelnut Mocha, Extra Bubbles".

    The story is serious but I want this chain to be a light-hearted tip of the hat to yuppie/hipster culture never changing. Right now I'm calling the chain "Hello Bubbles!" but that sounds too much like "Hello Kitty".
     
    Last edited: May 22, 2014
  2. GingerCoffee

    GingerCoffee Web Surfer Girl Contributor

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    Boba Tet's

    If you use it can I get any royalteas? ;)
     
  3. Commandante Lemming

    Commandante Lemming Contributor Contributor

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    LOL Not sure how to give you a cut of coffee sales in an alternate reality...the whole interdimensional transaction thing is a little difficult to work around...
     
  4. Wreybies

    Wreybies The Ops Pops Operations Manager Staff Supporter Contributor

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    You'd be surprised to know how some companies come up with their soon-to-be-iconic names. Your future Starbucks analogue, if it is as successful a company as you plan to make it, should have a name that rolls easily off the tongue. "Hello Bubbles" does not roll easily. "Bubbles" by itself is better. ;)
     
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  5. Mook

    Mook New Member

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    (Ah, this is where I meant to reply, not a different thread on character names.) Naming businesses in a story is like choosing domain names -- brandable names, as you say. It's difficult. There are sites selling nonsense words for domains, like Brandbucket.com and Shopify.com. Sometimes looking through these can help.
     
  6. Nooshi

    Nooshi Member

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    Pop!
    Caffeinato
    Coffee O'Clock
    Bubble Bing
     
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  7. Commandante Lemming

    Commandante Lemming Contributor Contributor

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    I think I may call it PaoPao - Singaporean name for bubble tea and it's short. Apparently there is already a chain in Asia called Chatime that does this already, but the coffee there is a side product to the tea.
     
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  8. Commandante Lemming

    Commandante Lemming Contributor Contributor

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    "Pop!" Is good too!
     
  9. stormcat

    stormcat Active Member

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    The Korean word for tea is "Cha", so you could name it "Cha Cha Cha!"
     
  10. Mystovation

    Mystovation New Member

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    You should name it something catchy and quick, maybe a play on words.... how bout "Expresso"? It's like express and espresso....brilliant....
     
  11. Chaos Inc.

    Chaos Inc. Active Member

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  12. criticalsexualmass

    criticalsexualmass Active Member

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    I've always wanted to see a coffee store named "Jitters".
     
  13. GingerCoffee

    GingerCoffee Web Surfer Girl Contributor

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    There are dozens of coffee shops named Jitters.
     
  14. criticalsexualmass

    criticalsexualmass Active Member

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    well, there you have it. Chalk my ignorance up to being trapped in a never-ending job in rural Kentucky. I need to get out more.
     
  15. TLK

    TLK Active Member

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    Sorry to burst your bubble (pun definitely intended) but there's already a coffee chain (or some sort of cafe/restaurant chain - I've never actually been in) called PaoPao, there used to be one where I live (though I suppose they may have gone bust...)
     
  16. EdFromNY

    EdFromNY Hope to improve with age Supporter Contributor

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    How about "Ersatz Brothers"?

    Oh, no, wait, Firesign Theater already took that...
     

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