"A rose by any other name would smell as sweet" Is this really the case. I find with my characters I like their name to say something about them even if a reader would never make the connection. I find it just helps me relate to them better. A waste of time or a common issue. For example two of the characters in my current project: The protagonist is called Jamie Hagan. He is a young man who has lost his father and is the main character who will go through the most change in the novel. His name is very much a more Irish-ed up version of Jim Hawkins (Treasure Island). The two are quite similar and although Jamie is older than Hawkins he is a bit childlike and will do a lot of growing up in the book. Similarly his mother is something of a tragic character. I won't go into too many details as its not really the place but she is the tragic figure in the novel. Her name is Bróna Hagan. Bróna being a female Irish name that translates almost directly as "sorrow". Is that kind of thing worthwhile even if its just me who feels the benefit.